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Launched in 2020, and extensively up to date for 2024, the Polestar 2 will get its identify because the younger firm's second mannequin. It won’t get replaced by the second era 2. As an alternative, its successor shall be Polestar's seventh automobile, and it is going to be named – you guessed it – 7.
Chatting with a British journal autocar, firm boss Thomas Ingenlath confirmed that the 7 comes after the two within the Polestar vary. He introduced, “We won’t be changing the Polestar 2 with the Polestar 2. It is going to be the Polestar 7.” This mannequin is tentatively scheduled to launch in late 2020.
There are benefits and downsides to altering the identify of a automobile from one era to the subsequent. On the one hand, there isn’t any identify recognition; For instance, Volkswagen's Golf has gone via eight generations over the course of fifty years, and consumers know precisely what the nameplate means. However, launching a brand new nameplate offers Polestar extra potentialities because it develops a successor to the two; It's form of a clear break.
“As a lot as we may make an analogous automobile, as a result of it has a distinct quantity, we wouldn't have this pure lure the place we’d get caught in an idea of what the automobile was like,” Ingenlath defined. autocar, “In some unspecified time in the future, you get right into a bizarre state of affairs if you're in double-digit generations and it turns into actually questionable.” He mentioned it was too early to inform what 7 would share with 2 and the way it might differ. Nonetheless, this mannequin will stay in the identical place as its predecessor within the Polestar vary; It won’t be positioned above the upcoming 6.
Polestar's naming coverage makes it onerous to foretell what the 8 will appear like. For instance, it may very well be a follow-up to the three, or it may very well be a brand new mannequin somewhat than a alternative for the present automobile. Nonetheless, Ingenlath beforehand reported autoblog Fashions positioned beneath the two are unlikely to see the sunshine ready on the finish of the manufacturing line as Polestar doesn't must stretch as far downmarket as a few of its German rivals.