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February gross sales figures are in and with them, an replace on 2024 Mazda Miata gross sales. Who buys convertibles in June? Floridians, Texans, Arizonans and Californians instantly come to thoughts, however there are additionally autoblogIn Michigan places of work, we're already feeling the tug of drop-top season. In reality, we're headed for a blissful 70° as I sort this, and we couldn't ask for higher climate as we examine in with our second replace for 2024. autoblog Miata Index.
simply what’s it autoblog Miata Index, you ask? Why, it's the one automotive gross sales metric that actually issues: the variety of Mazda Miata offered to date in 2024. Nicely, technically, we began by calculating Miata gross sales via 2023, however you get the concept. Why? Nicely, we like Miatas, for starters, and as a metric for the way a lot True Believers™ Should you're out shopping for a automobile, it's as arbitrary a great (or dangerous) as the rest.
So, with out additional ado, right here is our February replace:
Quantity
- Mazda Miata: 135 (-66.6%,
- Mazda Miata RF: 301 (-20.6%,
- Complete: 436 (-44.3%,
Certain, it was February, however we're evaluating gross sales to final February. We're not climatologists right here, however we're fairly positive February is North American winter Everybody 12 months, in order that's not a very good excuse for gradual gross sales. We'll additionally observe that the RF (which has a folding targa-style high) has overtaken the usual material high (because it did in January), which is sensible for the lifeless of winter; This makes it much less possible that we’re some sort of statistical phenomenon. Gross sales of the 2024 Miata acquired off to a gradual begin.
To date, 2024 is shaping as much as be a slower 12 months for Mazda in comparison with 2023. Mazda offered 8,973 Miata within the US final 12 months – a forty five.4% enhance over 2022 – and 15.7% on its complete quantity from 2019. So 2023 was a great 12 months for the Miata – and because it seems, a reasonably good 12 months for the trade total. Look? That is science.
2024 may very well be even larger for our favourite roadster. Why? Updates. Whether or not you name it ND 2.5 or just the refreshed ND2, the 2024 Miata will get an up to date differential and an overhauled infotainment system that's far more feature-rich and nice to make use of. However updates don't all the time enhance gross sales, particularly once they're accompanied by manufacturing downtime to accommodate new components or designs. Happily, though these updates embrace new parts, they don’t seem to be any completely different from these already delivery, limiting any interruptions in manufacturing. Hopefully, this implies full steam forward. Completely satisfied Miata-ing!
Word: Sure, that is foolish. We’re totally conscious that that is silly. This stupidity can flip into one other sort of stupidity for any (or no) cause. watch this area. Or not. -Heard
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